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Family Business Gets Underway
Paxar Corporation has a long, rich history
of growth, innovation and timely response
to industry trends. While the company has
divisions dating back as far as the late 1800's,
the central Paxar story begins in 1918 with
the launch of Meyer Tag and Label Company
in New York City. Paxar’s founder, Leon Hershaft,
a young immigrant from Europe worked at Meyer
Tag and Label as a pressman. The company grew
to become a well-respected business, and Leon
was appointed General Manager. His brother
Fred also joined the company, and in the 1940s,
the two brothers bought the company. Other
family members joined the business, including
Arthur Hershaft, Leon's oldest son who served as Paxar’s Chairman of the Board from 1986 to December 2006.
During the 1960’s, as more and more retailers
began to adopt self-service product packaging,
Paxar began a secondary, carded visual packaging
business in response. In 1969, it changed
its name to Packaging Systems Corporation
and became a publicly held company.
Innovation Leads to Growth
The manufacture of apparel tags and labels
continued to prosper. This was in part driven
by changes in textile legislation, which
required clothing to be labeled with fiber
content and care instructions. The opportunities
for further growth were evident, and the
company began working on a revolutionary,
high-speed printing technique that would
help label manufacturers effectively comply.
In 1971, Paxar introduced its first patented
printing system called Fasco™, which increased
label printing output dramatically. Importantly,
this new technology positioned the company
to become the dominant printed label supplier
to apparel manufacturers in the United States.
As other countries passed similar labeling
laws, Paxar’s Fasco technology was licensed
to printing companies in Europe, Asia and
Africa. Not long after, the company engineered
a hot stamp printing system incorporating
the new technology. This breakthrough promised
even greater efficiencies for apparel manufacturers,
who would benefit from printing labels as
needed in their own facilities.
Acquisitions Expand Product Breadth
and Global Reach
In 1987, an important strategic decision
was made to alter the company’s business
course. The carded visual packaging division
was sold and resources were reallocated
to growing the company’s tag and label business.
At this time also, the company’s name was
changed to Paxar Corporation.
Following this important milestone, Paxar
opened its first European operations in
England, Germany and Italy and an era of
rapid growth ensued worldwide as the company
sought to position itself as the vendor
of choice for apparel companies and retailers.
Over the next 17 years, businesses were
acquired and companies established in Asia,
Europe, the Middle East and Africa, Latin
America and North America.
Paxar’s product and service offering also
expanded to include woven labels, bar code
products, graphic tags, soft apparel labeling,
including transfers, and more. New electronic
printing systems were engineered such as
the high-performance Monarch® series of
bar code printers and a ground breaking
apparel labeling system called LOKPRINT™.
Just-in-time delivery options were enhanced;
online services were introduced; and niche-retail
labeling opportunities explored in areas
as diverse as security labeling and food
safety management.
Adding Value for Its Customers
Today, the company delivers a broad range of products and services.
For example, its comprehensive offering of printers, software
and supplies places Paxar at the forefront of helping customers
utilize RFID technology. Simultaneously, the company is dedicated
to helping its customers develop viable, distinctive brands
through the design and manufacture of a full complement of merchandising
products.
While its footprint has grown considerably, Paxar’s reason for
being in business remains the same. This 88-year old company
with revenues of $809 million in 2005 remains focused on fully
servicing its customers wherever in the world they may be.
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